Welcome to Our Very Stylish, Extremely Niche, Amazon-Free 2025 Gift Guide

Nearly every gift guide that's been published this season has wrung its hands about the state of gift guides — how there are too many, and they aren't even that good; how they've become vessels for affiliate link dumps; how people aren't even using them to buy gifts! The nerve! As much as we'd like to be the ones to ignore the discourse, we're here to say three things: 1) This guide is that good. 2) There's nary an affiliate link to be found, considering most of these pieces are by independent designers who are frankly too often confused by affiliate culture to participate. And 3) we don't care whether or not you buy these as gifts for someone. Or if you buy them for yourself! It's just a nice way to spend time, looking at a manageable number of beautiful things.
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Studiopepe rugs Muuto

Studiopepe’s New Rugs for Muuto Were Inspired by 1960s-Style Land Art

Muuto is such a staple of the Scandinavian design set that it’s hard to believe the Danish company is only now releasing its first tufted rug collection. A new collaboration with Milan-based duo Studiopepe is exactly what we’d hoped for from both. Using the “tension" between Scandinavian and Italian design as a starting point, studio founders Arianna Lelli Mami and Chiara Di Pinto combined common features of both: high-quality materials, graphic shapes, and simple yet impactful gestures, which in this instance meant filleting one of the rug’s four corners.
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